Personal branding photoshoot with Vic Hancock Fell
I experience many emotions during photoshoots, but the predominant feeling this time was intense cardigan-envy provoked by Vic's knitwear. Occupational hazard I suppose.
Vic also inspired my post about what to wear on a photoshoot (TLDR; you do you) featuring a F*ck the Tories necklace. I am always game for making photography political. Vic is someone involved in dealing with consequences of austerity and hard-right politics in her role as founder of Fair Collective which provides affordable freelance support and consultancy for small charities.
The shoot was in the cool northern city of Sheffield, and I finally got to spend time at Park Hill Flats - a brutalist council housing development - Europe's largest listed building - has been revamped in recent years after falling into disrepair.
Vic wanted a set of photos showing her playfulness, her collaborative approach and to get across her level of experience in supporting small charities. She'd spotted a photograph of mine on LinkedIn of someone pulling a funny expression, and that prompted her to get in touch.
I hopped on the train from Lancaster where I was visiting my parents across the Pennines, and immediately hit it off with Vic who is warm and lively, and more than game at roping unsuspecting cafe-goers into being extras in our photos.
VIc wasted no time in putting the photos to work, using plenty of them on LinkedIn to get across her message and get more engagement, and using a couple of key images to promote webinars and collaborations she's part of.
If you're considering your own personal branding shoot, something I always recommend is thinking about the different ways you can use photos to promote your work and increase your visibility. A great place to start is with my free guide with 13 ways to use brand photography to grow your business which you can download here.
Here's what we created together.
As ever, if you have any questions at all about photography, get in touch here to chat over email or to set up a super informal chat.